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hemp oil

High street and Amazon for Cannabinoid vs Independent retailer?

Choosing hemp oil from a large online store or high street retailer? Don't buy until you read this!


Many people who are suffering from chronic pain are confused purchasing hemp oil online, and many are duped into false or inaccurate claims - this guide will help you the consumer make an informed choice.

There are currently a handful of online resellers who sell Cannabinoid oil direct to the public in the UK. Of these there are roughly 3 different ways to purchase -


  • HighStreet retailer
  • Amazon
  • Independent retailers online

However there are a number of factors to consider when purchasing your hemp oil supplies online.

  • The High Street retailer

Perhaps you've seen it advertised on the high street, a well known chain of health food stores selling Cannabinoid Based products. However - how do they stack up against high quality independent retailers?

The main point you have to consider as a customer is : What level of active ingredient am I getting, and what independent testing has been done to verify this amount?

For the popular High Street retailer we've looked at 2 product in comparison. Cannabinoid oil and Cannabinoid Muscle balm (or rub) Let's take a look first at the Cannabinoid Muscle Balm.


Cannabinoid Muscle Balm

Advertised as giving 'a warming balm.. helps relieve painful and tired muscles'

 The amount of active ingredient however - is advertised as 25mg, retailing at around 20UKP for 100ml. This amount of active ingredient (Cannabinoid in this case) divided by the price gives us about 80 pence per milligram of Cannabinoid. 25mg of Cannabinoid is absolutely tiny!  For example - Some research looked at people who smoked 25mg of Cannabinoid and then rated their pain relief at the end of 5 days. 


In Canada, 21 subjects with chronic pain sequentially smoked single inhalations of 25 mg of cannabis  via a pipe three times a day for 5 days to assess effects on pain () with results the authors termed “modest”: ... subjects noted 30% pain relief at the end of the study


25mg per session - that is like smoking an entire pot of Cannabinoid Muscle rub at a cost of 20UKP!! Another study looked at Cannabinoid reducing inflammation:


This study examined efficacy of transdermal Cannabinoid for reduction in inflammation and pain, assessing any adverse effects in a rat complete Freund’s adjuvant-induced monoarthritic knee joint model. Cannabinoid gels (0.6, 3.1, 6.2 or 62.3 mg/day) were applied for 4 consecutive days after arthritis induction...Results showed 6.2 and 62 mg/day were effective doses.. .. These data indicate that topical Cannabinoid application has therapeutic potential for relief of arthritis pain-related behaviours and inflammation without evident side-effects.




6.2 mg / day would have you using an entire pot in less than a week - or 62mg will take >2 pots!

In comparison - Muscle Rub available here, at 400mg per 80g, 45UKP gives you 11 pence per mg Cannabinoid. So using the study above, at the *maximum* usage you'd have easily enough muscle rub to last over a week!

Cannabinoid Oil


  • Amazon

There are a number of points to consider when shopping for Cannabinoid oil on Amazon. Perhaps the most important is:


Cannabinoid is Not Allowed on Amazon!

If you take a look at Amazon UK’s seller information website, it says quite clearly that Cannabinoid and other cannabinoid products are not to be sold, as they are prohibited. This has the effect that any advertised “hemp oil” products you find do not have to contain, or cannot contain any cannabinoid active components!

However, Amazon does allow sellers to list hemp seed oil — an oil that is pressed from hemp seeds. Hemp seed oil is NOT the same thing as the oil extracted from the hemp plant and does not contain any Cannabinoid. Unfortunately, that hasn’t stopped shady sellers from listing products they call “hemp oil” and passing it off as if it’s the same thing as Cannabinoid oil.

Indeed, a quick search for “Cannabinoid” or “Cannabinoid oil” on Amazon UK will bring up dozens of products. What you’ll quickly notice, however, is that none of them so much as mention Cannabinoid.

In other words, Amazon UK sellers who list “hemp oil” and claim that it has health benefits are misleading customers into thinking their products contain Cannabinoid.

Another way these sellers deceive buyers is by including the term “full spectrum” in the product name or description. This term is typically used to describe Cannabinoid oils that contain the complete range of beneficial cannabinoids, terpenes, and other compounds in hemp.

By using this term with hemp seed oil, these sellers are further tricking people into thinking they’re buying Cannabinoid-rich hemp oil.


Amazon Hemp Product Sellers Make Dubious Health Claims

This is the second issue that consumers have with hemp oils that are selling on Amazon : their dubious medical claims. Lots of the products clam to help with Anxiety, Pain, inflammation and a host of other proclaimed health benefits.

This is just wrong. Cannabinoid is still considered a novel food (which is a food supplement)  which means that it is against the Medicines and Healthcare products Regulatory Agency (MHRA) regulations to make any medical claims about any effects.

Simply put, a medical claim is any statement suggesting that a product can treat a medical condition. This means that any hemp oil product on Amazon UK that claims to *treat* a disease or a symptom — such as anxiety or pain — is breaking the law.

The second problem with these claims is that they are totally incorrect. Although hemp seed oil does have some health benefits - it's an incredibly healthy foodstuff, high in Omega 3+6 - there is currently zero scientific evidence (*zero - nada, none, nothing* ) that it can help with anxiety, inflammation, pain, and other conditions that people take Cannabinoid oil for.


Hemp Products on Amazon Are Not Backed by Third-Party Testing

And finally - the third reason why consumers should be wary and avoid hemp oil sold on Amazon is the lack of Independent third-party testing - perhaps the most critically important factor, when it comes to buying Cannabinoid oils and other Cannabinoid products. Independent testing by a third party is critical because it stops retailers selling products that have high THC levels, low Cannabinoid levels, or no Cannabinoid at all.

This is far more common than it should be - according to a report by the Centre for Medical Cannabis, only 11/29 (38%) of the UK Cannabinoid products they tested had Cannabinoid levels within 10% of what advertised, while another 38% had less than 50% of the advertised Cannabinoid content, and one product had 0% Cannabinoid.

As you’ll quickly see with Amazon, none of the listed hemp oil products are allowed or provide third-party test results and the reason why is obvious: they don’t contain any Cannabinoid!

Until Regulations Change, Stay Away From Amazon Hemp Oil

Regulations surrounding Cannabinoids are continuing to relax in the UK and other countries. Thanks to this, Cannabinoid oils and other Cannabinoid products are being offered by an increasing number of retailers.

As it stands, however, Cannabinoid products are not allowed to be sold on Amazon UK and other regional Amazon sites. As such, we’d recommend that you avoid buying any hemp products on Amazon’s UK, US, and other Amazon websites. These products don’t contain Cannabinoids: they are misleading and arguably breaking rules related to advertising food supplements.

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